Our thoughts about Data, Algorithms, Healthcare, and Marketing
Author: Heidi Wu
I have a background in software engineering with a BA in Computer Science. My relationship with Saatchi & Saatchi Wellness started in the Summer of 2017 when I came on as the Analytics and Data Science intern. I have officially been with the company since 2018 where I specialize in programmatic automation, data engineering, and dashboard visualizations.
My goal is to optimize the analytics workflow and push for more innovative technologies within the healthcare marketing analytics realm.
I am also a large advocate for the empowerment of women and underrepresented minorities in STEM. I take pride in guiding young individuals joining the field to a successful future. In my spare time, I rock climb and most importantly, play with my eskie, Kuro.