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Saatchi & Saatchi Wellness Analytics

Saatchi & Saatchi Wellness Analytics

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Author: Tim Mitchell

As EVP, Strategic Innovation at Saatchi & Saatchi Wellness, my passion is designing, building and testing new approaches to solving our client's marketing challenges. I get to work collaboratively across disciplinary lines – with data scientists, medical experts, engagement strategists, social media gurus, brand planners and creatives, to name a few – in pursuit of novel ideas, insights, products, and services that deliver business impact. Having spent my earlier academic career focused on pharmacology (PhD) and psychology (BPsych Hons), I like to analyze and understand healthcare marketing challenges on multiple levels – from the molecular world of biology, to the world of human behaviour, and the predictive power of big data. Prior to joining SSW in NYC, I had the opportunity to co-found and grow a science-led communications agency in London, an experience with taught me to place our client’s needs at the center of everything we do.
Personalized Wellness Popular Culture

How Big Data is Catalyzing the Return of Personalized Wellness

Posted on December 15, 2017December 15, 2017 by Tim Mitchell0 comments on “How Big Data is Catalyzing the Return of Personalized Wellness”
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Data Visualization

Data Visualization and Storytelling: Making Medical Data Meaningful for Patients

Posted on November 8, 2017November 8, 2017 by Tim Mitchell0 comments on “Data Visualization and Storytelling: Making Medical Data Meaningful for Patients”
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